Colour · Lip

Berry lipstick shades

A lip shade works or fails on its relationship to the wearer's own lip tone, not on the name on the bullet.

Written by Lamyaa Aissi, professional makeup artist, Casablanca.

Judge it against your own colouring in daylight rather than against the photograph that sold it.

What actually decides it

Match to the deepest part of your own lip rather than the lightest, and go one step deeper than that. Anything lighter than the lip itself reads as ashy unless it is deliberately correcting the shape.

The specific case of berry lipstick shades. Start from the condition it has to survive — how long, in what light, photographed or not — and work backwards to the formula. Choosing the product first and hoping is what produces most of the failures.

On Moroccan skin, in a Moroccan climate

Many lips here carry real natural depth, often deeper at the edges than the centre. Every nude recommendation online assumes a pale base, which is why the famous nudes so often fail.

What it will not do

It will not hold shape over a long evening on its own. That is the liner's job.

Questions

What decides berry lipstick shades?

Match to the deepest part of your own lip rather than the lightest, and go one step deeper than that. Anything lighter than the lip itself reads as ashy unless it is deliberately correcting the shape.

Does this change on Moroccan skin or in a Moroccan climate?

Many lips here carry real natural depth, often deeper at the edges than the centre. Every nude recommendation online assumes a pale base, which is why the famous nudes so often fail.

What will it not do?

It will not hold shape over a long evening on its own. That is the liner's job.

Related

All lipstick shades · Product guides · Tips

Book in Casablanca

Bridal, engagement, editorial and event makeup, on location across Casablanca and Morocco.

WhatsApp +212 635 418509

Or book@lamyaaaissi.com · booking page · see the work