Colour · Dress and face

Makeup for white dress

A dress colour changes the face before any makeup is applied, because the fabric reflects onto the skin and shifts how every shade above it reads.

Written by Lamyaa Aissi, professional makeup artist, Casablanca.

Choose for the light it will be seen in, which is rarely the light you are standing in.

What actually decides it

The relationship, not the match. Makeup that repeats the dress colour flattens the whole look; makeup that sits in a related but different register lets both read. The one rule worth holding is that the dress and the metal in the jewellery together set the temperature.

Why white specifically. White and ivory reflect light upward and can wash out a face in daylight photographs.

Build definition a step above what looks right in the mirror, because the garment will take some of it back.

On Moroccan skin, in a Moroccan climate

On olive and golden skin the risk is a cool dress pulling the face grey. A blue or silver-toned dress wants warmth added back into the cheek and lip, not matched into them.

What it will not do

It cannot fix a dress that does not suit the wearer. Colour makeup adjusts the relationship by a degree, not a category.

Questions

What decides makeup for white dress?

The relationship, not the match. Makeup that repeats the dress colour flattens the whole look; makeup that sits in a related but different register lets both read. The one rule worth holding is that the dress and the metal in the jewellery together set the temperature.

Does this change on Moroccan skin or in a Moroccan climate?

On olive and golden skin the risk is a cool dress pulling the face grey. A blue or silver-toned dress wants warmth added back into the cheek and lip, not matched into them.

What will it not do?

It cannot fix a dress that does not suit the wearer. Colour makeup adjusts the relationship by a degree, not a category.

Related

All dress colors · Product guides · Tips

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