Soft glam, dialled for daily wear.
Everyday Glam
A polished daily face with more definition than a natural look but nothing dramatic.
Written by Lamyaa Aissi, professional makeup artist, Casablanca.
Where it sits
Soft glam, dialled for daily wear.
Soft glam is not simply less full glam — the intent is different. It aims at polished; full glam aims at transformed and camera-ready. Deciding which is wanted before the first product goes on saves the whole session.
The technique it depends on
Speed. If it takes more than fifteen minutes it will not be repeated.
On Moroccan skin, in a Moroccan climate
Warm tones over cool for the local range, and less base than the tutorials suggest.
The constant here is temperature. A cool-toned palette on olive skin does not read as sophisticated, it reads as grey — and the substitution is warm bronze, copper or terracotta.
When it is the wrong choice
Formal events.
Questions
What defines everyday glam?
A polished daily face with more definition than a natural look but nothing dramatic.
What is the one technique everyday glam depends on?
Speed. If it takes more than fifteen minutes it will not be repeated.
Does everyday glam work on Moroccan skin tones?
Warm tones over cool for the local range, and less base than the tutorials suggest.
When is everyday glam the wrong choice?
Formal events.
The work
Other looks
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