Varies.
African Makeup Styles
A broad range of traditions across the continent, united by rich pigment and bold colour.
Written by Lamyaa Aissi, professional makeup artist, Casablanca.
Where it sits
Varies.
Where a look sits on the natural-to-glam scale decides more than the products do. Establish it before starting rather than discovering it halfway.
The technique it depends on
Pigment load. These traditions assume colour that registers on deep skin.
On Moroccan skin, in a Moroccan climate
The palettes translate directly to the deeper half of the Moroccan range, where imported neutral ranges fail.
One rule carries across every look on this site: check undertone rather than depth. Olive and golden skin greys against neutral and pink-based products however well the depth matches.
When it is the wrong choice
Nothing categorically.
Questions
What defines african makeup styles?
A broad range of traditions across the continent, united by rich pigment and bold colour.
What is the one technique african makeup styles depends on?
Pigment load. These traditions assume colour that registers on deep skin.
Does african makeup styles work on Moroccan skin tones?
The palettes translate directly to the deeper half of the Moroccan range, where imported neutral ranges fail.
When is african makeup styles the wrong choice?
Nothing categorically.
The work
Other styles
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Bridal, engagement, editorial and event makeup, on location across Casablanca and Morocco.