Editorial.
Bold Editorial Makeup
High-impact concept makeup with strong colour or graphic elements.
Written by Lamyaa Aissi, professional makeup artist, Casablanca.
Where it sits
Editorial.
Editorial sits outside the natural-to-glam scale entirely. It serves a concept and a camera, and it is judged on whether the picture works rather than on whether the wearer looks like herself.
The technique it depends on
Commitment. A half-committed bold look reads as a mistake.
On Moroccan skin, in a Moroccan climate
Strong pigment is required for bold colour to register on deeper skin.
One rule carries across every look on this site: check undertone rather than depth. Olive and golden skin greys against neutral and pink-based products however well the depth matches.
When it is the wrong choice
Anything the wearer must live in for fourteen hours.
Questions
What defines bold editorial makeup?
High-impact concept makeup with strong colour or graphic elements.
What is the one technique bold editorial makeup depends on?
Commitment. A half-committed bold look reads as a mistake.
Does bold editorial makeup work on Moroccan skin tones?
Strong pigment is required for bold colour to register on deeper skin.
When is bold editorial makeup the wrong choice?
Anything the wearer must live in for fourteen hours.
The work
Other styles
Book this look in Casablanca
Bridal, engagement, editorial and event makeup, on location across Casablanca and Morocco.


