Editorial.

Bold Editorial Makeup

High-impact concept makeup with strong colour or graphic elements.

Written by Lamyaa Aissi, professional makeup artist, Casablanca.

Where it sits

Editorial.

Editorial sits outside the natural-to-glam scale entirely. It serves a concept and a camera, and it is judged on whether the picture works rather than on whether the wearer looks like herself.

The technique it depends on

Commitment. A half-committed bold look reads as a mistake.

On Moroccan skin, in a Moroccan climate

Strong pigment is required for bold colour to register on deeper skin.

One rule carries across every look on this site: check undertone rather than depth. Olive and golden skin greys against neutral and pink-based products however well the depth matches.

When it is the wrong choice

Anything the wearer must live in for fourteen hours.

Questions

What defines bold editorial makeup?

High-impact concept makeup with strong colour or graphic elements.

What is the one technique bold editorial makeup depends on?

Commitment. A half-committed bold look reads as a mistake.

Does bold editorial makeup work on Moroccan skin tones?

Strong pigment is required for bold colour to register on deeper skin.

When is bold editorial makeup the wrong choice?

Anything the wearer must live in for fourteen hours.

The work

Beauty close-up with a matte red lip, winged eyeliner and sculpted cheek
Beauty
Bride under a veil with warm shimmer eyeshadow and a soft nude lip
Soft glam
Bride in a gold takchita with defined smokey eye makeup
Bridal

See the full portfolio →

Other styles

All styles · Product guides · Tutorials

Book this look in Casablanca

Bridal, engagement, editorial and event makeup, on location across Casablanca and Morocco.

WhatsApp +212 635 418509

Or book@lamyaaaissi.com · booking page · see the work