Foundation & Base · Product guide
BB cream guide
How to choose and wear a BB cream, and when a different category is the right answer.
Written by Lamyaa Aissi, professional makeup artist, Casablanca. Part of the Foundation & Base guide.
When to use it
When you want the skin visible and the tone evened, with hydration built in.
On Moroccan skin, in a Moroccan climate
A good everyday choice in the Moroccan climate, applied over a light moisturiser and set only where the face shines.
The rule that runs through every product on this site: check undertone, not just depth. Most Moroccan skin is olive or golden, and a neutral or pink-based product greys within the hour however precisely the depth matches. And for any long event, set in thin successive passes rather than one heavy layer — accumulated product slides in coastal humidity, while product laid down thinly stays.
What it will not do
Anything that needs to last past the evening. For events, a foundation.
The most common mistake
Treating BB and CC as interchangeable. One hydrates and evens; the other corrects colour.
Questions
What does bb cream guide actually do?
How to choose and wear a BB cream, and when a different category is the right answer.
When should I use bb cream guide?
When you want the skin visible and the tone evened, with hydration built in.
Does bb cream guide work on Moroccan skin tones?
A good everyday choice in the Moroccan climate, applied over a light moisturiser and set only where the face shines.
What is the most common mistake with bb cream guide?
Treating BB and CC as interchangeable. One hydrates and evens; the other corrects colour.
Part of: Foundation & Base
Every base format, what each is actually for, and which one survives your skin and your climate.
Read the full Foundation & Base guide →
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